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SENTIA Convenience Store Price Is 590 Yen | 2026-10 Price Increase and Availability

[IQOS] SENTIA launches nationwide: convenience store prices and flavors IQOS
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2026-10-1 price revision: list by brand and annual cost difference

Article content updated: 2026-10-20 | Information checked: 2026-10-20 | Price checked: 2026-10-20

The convenience store price of SENTIA is 590 yen for 1 pack

Verified on 2026-10-20: SENTIA costs 590 yen (tax included) for 1 pack of 20 sticks.We confirmed the current price on the official IQOS website. The 570 yen price applied until 2026-9-30, and increased by 20 yen starting 10/1. The 530 yen figure appearing in the past store survey below is not the current price.

Time of price check20 per boxTotal for 10 packs
From 2026-10-1 onward590 yen (tax included)5,900 yen
Until 2026-9-30570 yen (tax included)5,700 yen
Past in-store survey below530 yen (at the time)Not used as the current price

Source:Official IQOS tobacco stick prices, ,Ministry of Finance retail price revision approval table. The total for 10 packs is calculated by multiplying the price of 1 pack by 10.

Do all convenience stores carry the same varieties?

Some stores do not carry tobacco products at all, and others may not stock the specific variety you want. The surveys of Seven-Eleven, FamilyMart, Lawson, Daily Yamazaki, and Ministop preserved on this page are records of individual stores visited by the author at the time, and do not guarantee current inventory across all stores in each chain.

You can check the current price of each variety in theSENTIA Price List, the price difference before and after the revision in the2026-10 Tobacco Price Revision, and the differences between IQOS ILUMA and older models in theCompatible Stick List. SENTIA is exclusively for the IQOS ILUMA series and is not compatible with the same devices as HEETS for older IQOS models.

From here on: archived records of our previously published in-store survey and comparison reviews

The store visits, prices and flavor lineups from that time, and the author's taste impressions below are preserved as historical reporting records. They do not represent re-visits or re-tastings conducted in 2026-10.

Hello,Heated cigarette blogger Genki (@MOQLOG_JP)It is.

cheap editionbut tasty enough to be positioned as aCigarettes for Icos Ilma."SENTIAis now available nationwide starting in July!

私の住む関東圏ではセンティアは発売されていなかった為、旧価格580円のテリアしか選択肢がなく、他社製品に比べて割高だったので嬉しい限り。

Where can I buy Scentia today? I will also introduce its prices and flavors.

What is SENTIA, a cigarette specially designed for Icos Illuma?

SENTIA was launched in April 2022 in some areas only. At that time, only TEREA was available for 580 yen, so SENTIA for 530 yen was the long-awaited low-priced version, but I remember being disappointed because it was launched only in some areas.

I asked at an IQOS store why the Centia in IQOS Irma was not sold in Tokyo!

Now, it seems that the national release in the cigarette industry generally refers to the release at convenience stores, so can you really buy it at a convenience store? This article will focus on this issue.

Check the price at the time of reporting separately from the current price

It is not only Centia, but with the cigarette tax increase, all Icos flavors were reported by Philip Morris at the beginning of August to have a flat 20 yen increase.

Please view the historical price revision background introduced here separately from the current price. SENTIA was 570 yen until 2026-9-30, and is 590 yen from 10/1.

Icos Ilma Price list of price increases after cigarette tax increase! Summary of price increases for the past 5 years, including Terrier and Sentia.

The store-by-store prices below are survey records from that time. 530 yen is not the current price. It was 570 yen until 2026-9-30, and is 590 yen starting 10/1. Because available varieties and stock vary by convenience store location, please check in-store or via official guidance for the latest status.

IQOS series prices at the time of reporting (not current prices)
TEREA - 580 yen (unchanged)
SENTIA・・・590円(据え置き)
Marlboro - 600 yen (up 20 yen)
HEETS - 550 yen (20 yen up)

Convenience stores where Sentia is available

Places where you can buy SENTIA
  • Major convenience stores nationwide
  • Some tobacco retailers
  • 8 IQOS stores nationwide / Online store
  • IQOS corner (some Don Quijote-affiliated stores, etc.)
  • IQOS Shop (some Yamada Denki stores)

The list above reflects guidance and in-store verification points at the time the article was reported. It does not represent the number of IQOS Stores or individual store inventory as of 2026. For current availability, please checkIQOS Official Siteor individual stores.

At the 5 stores visited at the time, we confirmed that SENTIA was carried. However, this survey cannot determine whether every store currently sells all varieties in 2026.

However, please note that the cigarette section of a supermarket with a small showcase may not have them..

My neighborhood has 7-Eleven, Famima, Lawson, Daily Yamazaki, and Ministop, so for now I will report the sales status of the five companies.

Does 7-Eleven sell Scentia?

7-Eleven is a 3-minute bike ride away, and I don't go there often because I have to cross the national highway here and there are a lot of cars, but I found it when I was looking behind the cash register.

Since my eyesight is poor, I was suspicious when I stared at the back yard, so I just checked the prices and left for now.

Seven-Eleven SENTIA sales status (survey at the time)
Selling price: 530 yen
Flavor: 12 flavors in total

Does Family Mart sell Scentia?

FamilyMart is located on the way to the dentist's office, and I often buy tobacco products from them when they release new products that are only available at convenience stores.

I knew the manager, so I asked him if he had any Scentia, and he said, "We have all of them!" He said, "We have all of them!

He kept me company for a small talk and I bought only one box of clear silver and withdrew from the store.

FamilyMart SENTIA sales status (survey at the time)
Selling price: 530 yen
Flavor: 12 flavors in total

Does Lawson sell Scentia?

Lawson is located on the way to Kuroneko, the company that has been helping us with our present project.

I said, "Please give me a centier for the time being! I said, "I'll have a Sentia for now!" and was met with a pout, so I stared at the back yard to make sure it was on sale and then withdrew.

Some stores do not communicate with sentia, so if you have good eyesight, you may be sure to ask by number.

Lawson SENTIA sales status (survey at the time)
Selling price: 530 yen
Flavor: 12 flavors in total

Does Daily Yamazaki sell Scentia?

On the way back to my house from Lawson is Daily Yamazaki, the convenience store I go to most often because it has a supermarket manager and is the closest to my house.

However, the manager would come up to me when I was looking at the shelf of cigarettes, so I asked him about the types of cigarettes, etc. as I was buying clear silver again.

Incidentally, according to the manager of Dairy, sales are not as good as at Terrier, perhaps because it is not well known yet.

Daily Yamazaki SENTIA sales status (survey at the time)
Selling price: 530 yen
Flavor: 12 flavors in total

Does Ministop sell Scentia?

If you turn right at the crossroads, it is our house, but if you turn left and go a little further, there is a Mini-Stop, so I stopped by.

I was worried because most of the clerks here are housewives and a bit unfamiliar with cigarette brands, but I was able to visually check them out, so I just left the place.

Ministop SENTIA sales status (survey at the time)
Selling price: 530 yen
Flavor: 12 flavors in total

Convenience store flavors confirmed at the time of reporting

  • Sentia Deep Bronze Rich, full-bodied and umami.
  • Sentia Balanced Yellow Mild umami and aroma.
  • Sentia Clear Silver Light aftertaste.
  • Sentia Fresh Emerald Slightly refreshing menthol.
  • Sentia Frost Green Deep and refreshing menthol.
  • Sentia Cool Jade Pleasant cool menthol.
  • Sentia Citrus Green Citrus menthol with a clean aftertaste.
  • Sentia Fresh Purple Fresh menthol with a subtle aroma.
  • Sentia Purity Exquisite harmony of gentle taste and aroma.
  • Sentia Icy Black Brilliant strong cold menthol.
  • Sentia Tropical Yellow Sourness refreshing, fruity menthol.
  • Sentia Icy Purple Strong cold menthol with a subtle aroma.

At the time of this reporting, we confirmed that the visited stores carried the varieties available back then. This does not indicate current stock for all varieties or all stores.

Originally, SENTIA sales were expanded in October, as the strategy was to start with the best-selling areas and flavors.

Difference in taste between Sentia and HEETS

Difference in taste between Sentia and HEETS

The official description states that the flavor characteristics are exactly the same as HEETS, but is it really the same flavor as HEETS? Some of you may be wondering.

Therefore, eachflavorone by oneHEETSandSENTIAのComparative ReviewI've included a link to an article that I did for your reference..

In terms of overall impression, compared to HEETS, the draw was lighter and the feel of the smoke was lighter, and the coolness tended to be stronger.

Summary of Sentia's convenience store sales

At the stores of the 5 major convenience store chains visited at the time, we were able to confirm SENTIA. From the record of these 5 stores, one cannot conclude that every store nationwide carries it or determine current stock.

However, some convenience stores rarely carry cigarettes.

Also, when purchasing in cartons, etc., it is possible that cartons may not be in stock, so it may be advisable to check in advance when buying cartons.

Note that Scentia can be purchased at the official Icos online store, but only in cartons and shipping charges apply, so if you want to buy it in bulk, we recommend that you buy it at a convenience store or tobacco shop!

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