2026-10-1 price revision: list by brand and annual cost difference
Article content updated: 2026-09-23 | Information checked: 2026-09-23
This article is an archive of price and campaign history
The discount starting in 2026-4 described in the main text is historical information recorded as a limited-time promotion. It does not indicate currently available perks or stock. Check current prices in theprice list by brand, and if you want to examine the functional differences between Hilo and Hilo Plus, please see thearticle comparing model differencesfor more information.
| glo Hilo / Hilo Plusの特徴 | 急速加熱技術「TurboStart」を搭載した最新世代のグローで、一体型の「glo Hilo」とセパレート構造にも対応する上位版「glo Hilo Plus」がラインナップされています。 |
|---|---|
| 専用スティック「VIRTO(ヴァルト)」は1箱600円 | glo Hiloシリーズには内部に金属片を備えた専用スティック「VIRTO(ヴァルト:2026年10月改定価格 1箱600円)」を使用します(他のデバイスとは互換性がありません)。 |
| 本体トラブル時は「13秒長押しリセット」 | なお、glo Hiloが反応しない・充電できない等のフリーズ時は、「ボタンを約13秒間長押し」して再起動(リセット)を行います。 |
Hello, I'm Genki, a heated tobacco and e-cigarette blogger.
glo Hilo and glo Hilo Plus are heated tobacco devices offered by BAT Japan. Both launched nationwide in 2025-9 and are notable models equipped with the new "TurboStart™ Technology" heating system.
Although the 2 models differ in price range and features, many people may be wondering which one they should buy.
In this article, we compare the differences between Hilo and Hilo Plus clearly in a table and introduce how to choose the best one for you!

Heated Cigarette Blogger
One of the largest heated tobacco and e-cigarette bloggers in Japan, he operates "MOQLOG" (MOQLOG). One of Japan's leading heated cigarette bloggers, he started his operation in March 2016, and as an expert on heated and e-cigarettes that are replacing paper cigarettes, he provides a variety of information on cigarettes.
assistance in news gathering:oricon news Weekly Playboy (lessening the significance or value of the previous word) the likes of
- Basic Spec Comparison | Check Differences Between Hilo and Hilo Plus in a Table
- Price Difference & Campaign Info | 2,000 Yen Off Starting 2026-4-27!
- Which Model Should You Choose? Recommendations by Scenario
- Dedicated "virto" Stick Price Remains Unchanged
- Related Articles to Read Together
- Important Notes for Use
- summary
- How Was This Flavor?
- Check prices and compatible devices
Basic Spec Comparison | Check Differences Between Hilo and Hilo Plus in a Table
First, we have summarized the main specs of both models in a table based on officially announced information at this time.
| Item | glo Hilo | glo Hilo Plus |
| Manufacturer's suggested retail price (tax included) | 3,980 yen | 6,980 yen |
| Heating time | Approx. 5 seconds | Within 10 seconds |
| Special cigarette sticks | ヴァルト(virto)20本入り旧価格580円 | ヴァルト(virto)20本入り旧価格580円 |
| display | Screen mounted on the side of the device | Screen mounted on the side of the device |
| Other Detailed Specs | Please check the official website for size, weight, usage time, number of sessions, etc. | Please check the official website for size, weight, usage time, number of sessions, etc. |

The differences in price and heating time are clear. Please check the official website for detailed specifications.
Price Difference & Campaign Info | 2,000 Yen Off Starting 2026-4-27!
The regular price is 3,980 yen for Hilo and 6,980 yen for Hilo Plus, but from 2026-4-27 (Mon) to 5-10 (Sun), a campaign offering 2,000 yen off both models is held at the glo Official Online Store, Official Yahoo! Store, Official Rakuten Store, and glo Store Ginza.
As a result, the effective cost becomes 1,980 yen for Hilo and 4,980 yen for Hilo Plus.
Note that convenience stores nationwide sell them at the regular price and are excluded from the campaign. Keep in mind that prices vary depending on where you purchase.
Which Model Should You Choose? Recommendations by Scenario
Choose Hilo if Cost Is Your Top Priority
While low-priced, Hilo achieves one of the fastest heating times in its class at approx. 5 seconds. It is ideal for those who want to puff quickly and effortlessly.
Choose Hilo Plus if You Value Battery Life and Portability
As the higher-end model above Hilo, Hilo Plus appears designed for longer usage time and comfortable carrying. Please check official information for actual battery life and body dimensions.
Both models share a lineup of 9 varieties of dedicated "virto" sticks, so you can also choose based on your flavor preference.

It's also a great idea to touch and compare the actual devices at glo Store Ginza.
Dedicated "virto" Stick Price Remains Unchanged
2026年6月1日よりglo Hyper Pro用スティックの値上げが実施されましたが、Hiloシリーズ専用の「Hilo専用ヴァルト(HYPER非対応)」は600円のまま据え置かれており、ランニングコストを抑えやすい状況です。
Details on virto flavors and varieties are summarized in a previous article, so please take a look at that as well.
Related Articles to Read Together
- What is the Glow Hero Plus? Comparison with Previous Models & In-Depth Explanation!
- GLO Store Ginza Opens! A Complete Guide to Experiences and Exclusive Services
Important Notes for Use
Tobacco products and e-cigarettes cannot be used by persons under 20 years of age. Also, please refrain from use if you are pregnant, nursing, or have concerns about your physical condition.
When smoking or using the device, please check whether smoking is permitted in the area and remember to be considerate of those around you.
The prices, specifications, and sales status in this article reflect information at the time of writing. Please check each manufacturer's official website for the latest information.
summary
The biggest differences between glo Hilo and Hilo Plus are price and heating speed. Hilo is a strong candidate if you prioritize cost performance, while Hilo Plus suits those seeking higher functionality.
Since you can buy them at a great discount during the campaign period, check the official store if you're interested. To see the actual size and battery life, we recommend holding them in person at glo Store Ginza or similar locations.
How Was This Flavor?
Aggregates ratings in 1 click from users aged 20 or older who have actually used the selected brand. By pressing the button, you agree that you are 20 or older and that your response will be used for anonymous aggregation. Response counts are displayed from 5 or more. Options are limited to brands registered in the product master.
1 Did not suit me — 5 Liked it
When you select a brand, the average is displayed if there are 5 or more responses.
