Is Pink IQOS a Device or Cover? | ILUMA i Official Color Names & Compatible Models

"Pink Device" and "Pink Cover" Are Separate Products

According to the official IQOS information verified on 2026-10-20, the red-colored devices of the Bold Ruby series are distinguished from accessories whose names include pink. It’s important not to determine color names, compatible devices, or in-store availability based solely on the appearance of the images.

First Check Official Device Color Names: Pink and Red Do Not Have the Same Name

Official IQOS Color Introduction as of 10/2026lists Bold Ruby across 2 models: ILUMA i and ILUMA i ONE. The manufacturer's official color name is "Bold Ruby," and this article does not relabel it as an "official pink color."

The old article described Garnet Red and the former ILUMA Sunset Red as colors that “look pink.” This described their appearance; they were not devices officially named pink. An old article or photo remaining online does not establish that the color is currently sold new.

What to Distinguish	What to check
Device Body Color	Official color name and model name
Cover / Sleeve Color	Whether sold separately from the device body / compatible models
Past Colors / Limited-Quantity Colors	Announcement date, current sales status display, and warranty conditions
In-Store Stock	Availability by store and stock by color

Names and Compatible Models of Accessories Including Pink

The manufacturer's 2025-4-15Print Service Set Guidelists the following accessories. The table below organizes the correspondence between color names and models confirmed in that announcement, and is not a full-color stock list for 10/2026.

Accessory / Color Name Listed in Announcement	Listed Compatible Model
Leather Wrap Covers brilliant pink	IQOS Irma i Prime
Aurora Door Cover glamorous pink	IQOS Irma i
alumina door cover Smooth pink	IQOS Irma i
Fabric Sleeve + gentle pink	IQOS Irma i One

Even with a pink cover, the device’s metal parts and holder may not be the same color. A wrap for PRIME, a door cover for i, and a sleeve for ONE have different shapes. Do not assume an example fits another model; check the compatible devices on the product page.

Where to Check? Distinguishing Convenience Stores, Official Stores, and Online Malls

Official IQOS Convenience Store Guideexplains that customization accessories are not sold at convenience stores. Just because a store carries the device body does not mean it will also carry pink-toned covers.

Current locations of official stores can be checked in theIQOS Store, Shop, and Corner Guide. Listing a store name does not guarantee stock of specific past colors or accessories. When inquiring, stating the model, accessory name, and official color name rather than just "pink IQOS" helps distinguish the item.

Older articles contained expressions treating Rakuten Ichiba and similar malls uniformly as unauthorized retailers, but the manufacturer's2026-6-9 Remix Model Announcementlists "IQOS Official Rakuten Ichiba Shop" and "IQOS Official Yahoo! Shop" as sales channels. Therefore, you cannot determine authorized vs. unauthorized status by mall name alone. Check the seller name, links from the official site, product condition, and warranty terms individually.

When the Color in Photos Looks Different from the Actual Product

This article does not include comparisons of colors from 2026 years using actual devices, nor any opinions on repurchasing older color versions. The way colors appear can vary depending on the lighting and screen used in the photos. Please distinguish between descriptions such as “close to pink” and the manufacturer’s official color names, and make sure to know whether a given color name refers to the device or an accessory.

Update History and Sources

Original release date: 2024-12-29. 2026-10-20 – The statements confirming the continuation of sales for older colors, as well as those categorizing all malls as non-official, have been revised. The old price list is no longer used; it has been restructured focusing on device colors, accessories, and compatible models.

Official 10/2026 Color Introduction ／/ 2025-4-15: Announcement of Accessories and Print Service ／/ 2026-6-9: Announcement of Official Sales Channels ／/ Convenience Store Handling Guide

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